Prius To Become Its Own “Brand”

CarReview | by tonyb | Sat, Sep 19

Hmmmm, another re-branding effort. I’ve always found that an interesting trend for Japanese car companies. Outside of North America, there is no Acura, for example; everything Honda makes is just a Honda. It looks like Toyota, makers of the world’s best selling hybrid, the Prius, might be...

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