SubscribeElsewhere on Autolust: GMC | Chevrolet Volt | Cadillac | Saturn Corporation | Cadillac CTS | Chevrolet | Pontiac G8 | GMC Acadia | Pontiac | Chevrolet Malibu |
2-tier brand strategies dominate auto market 
Detroit Free Press | Sat, Jun 6
Detroit Free Press is the #3 News Source for Buick
United States
The customer who initially drove a Chevrolet would “move up” to a Pontiac, Buick, and Oldsmobile, and perhaps someday he would be able to afford the ultimate automobile, a Cadillac. Using this marketing strategy, GM quickly replaced Ford as the leading ...
Try These Related Topics
More Detroit Free Press
GM woes don't affect Buick Open preparations
Money led GM to woo Chrysler for merger
This Buick is designed in China
GM celebrates gains in China
Automakers increasingly reuse plastics and fabrics to save costs ...
Saab to show new 9-5 version in Frankfurt
Ron Dzwonkowski GM doesn't need name change
Related News
Reuss Changes GM's Global Engineering Strategy, Hopes for RWD Chevys, Buicks
Today's News From the Cars.com Family
BMW, Toyota Don't Make IIHS 2010 Top Safety List
Report: Buick considering Regal wagon in addition to high-power GS
"New" GM Drops Totally Useless Financial Results [Carpocalypse]
GM's $1.2-billion Loss: Cause for Optimism?
Top Bloggers
| 1 | Autoblog |
| 2 | China Car Times |
| 3 | pheedcontent.com |
| 4 | Green Car Congress |
| 5 | Ask.cars.com |
| 6 | Car Lust |
| 7 | latimesblogs.latime... |
| 8 | Speed |
| 9 | AutoSpies.com |
| 10 | YouTube |
| 11 | rumors.automobilema... |
| 12 | vancouversun.com |
| 13 | NECN |
| 14 | daralhayat.com |
| 15 | Television Broadcast |
Related Photos
Reuss Changes GM's Global Engineering Strategy, Hopes for RWD Chevys, Buicks
Going into GM's bankruptcy last July, rear-wheel-drive seemed all but dead, relegated to Cadillac (and not the whole lineup), body-on-frame trucks and the Corvette here in anticipation of new Corporate Average Fuel Economy standards. GM's ability to quickly add a Holden sedan with a C...
Thu, Nov 19 | from Motor Trend Blog
