Brand names key to automakers’ future external link

1853 Chairman | by ironman | Tue, Oct 20

General Motors and Chrysler have made promising starts by sending the outdated Oldsmobile and Plymouth lines to the graveyard, where they belong. Rebranding Pontiac and eliminating Buick would have made more sense for GM than eliminating both Saturn and Pontiac.

The Chevy Caprice.

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