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Hyundai ads will compare Koreans to BMW and Lexus 
Autoblog | by Dan Roth | Tue, Apr 10
Autoblog is the #4 Blogger for Hyundai
It would seem that Hyundai makes a regular practice of looking over the heads of direct competitors, shooting for a segment above their actual market slot. Indeed, the Mercedes ML 'ute was a target when the new Santa Fe was being worked up, and at the Concept Genesis's recent debut during th...
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