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Scion, founded in 2003 to appeal to the growing number of Generation Y consumers, has emerged as a brand with 80% name recognition for young buyers. One reason for the spectacular success with their target market is the interactive and community-oriented nature of the Scion online exper...
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SEMA 2009: A quintet of concept Scions leaves us hungry for more
Just like last year, Scion had a group of tuners develop a whole range of models for SEMA 2009. Clustered in one corner of the Central Hall, the group included the Brandon Leung pickup and 0-60 Rally xD we showed you earlier, as well as another handful of tricked out Toyota lites.
Tue, Nov 3 | from Autoblog
